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Octa. Lucky to have

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Strategy

Creative

Video-clip

Concept

Luck is overrated

Композиция 1 5

Octa introduced a new app that changes the rules of trading: easy-to-access analytics from leading investors and a regularly updated news hub mean that even newbies can make far more informed decisions.

 

Our strategy was to highlight to a mass audience that luck, while certainly a factor, should not play the leading role when you trade — at least when you trade with Octa.

 

We told the stories of the “Lucky Ones” — traders who have faced various misfortunes but can still count on their fortune turning around thanks to Octa.

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Creative

  • Oleksandr Bozhko

    Creative Director

  • Tata Volodarskaya

    Art Director

  • Nika Ukleba

    Copywriter

  • Maria Chechelova

    Account Director

  • Anastasia Reshetina

    Account Manager

eversince*

  • Gina Onegina & Ilya Cherepitsa 

    Directors Duo “Sombra”

  • Dimitry Bocharov

    Producer

  • Dried Mango Studio

    VFX Studio

  • Dmitry Litvinov

    Colour

  • Willumm Maindo

    Music and sound

  • Stanislav Paushev

    Music and sound

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